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Welcome to the Entrepreneurs Newsletter If you're a business owner that wants to stay up to date but doesn't have the time to search and sort through articles. This newsletter is for you.
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Introduction
This Week In The Entrepreneurs Newsletter
This week You'll find articles discussing different ways to drive traffic to your website and generate leads.
As always... Operate with strategy and purpose to get the results that you need for your business.
For those that like to skim for relevant articles of interest. Here is a list of what you can expect to see.
- How Conversion Funnels Create a Better Customer Journey + How to Optimize Yours
- 8 Tips to Drive Traffic to Your Blog from Social Media
- SEO vs. PPC: When to Optimize and When to Pay for Traffic
- New Ways To Grow & Manage Facebook Groups
- The ROI of Blogging
- Don’t miss out on what your customers actually want
- How to Build a Multichannel Digital Marketing Strategy
- How to Attract Quality Instagram Leads
- 6 Types Of Duplicate Content In Local SEO: Do They Help Or Hurt?
Thank you for subscribing and your interest in the articles being curated. I hope that you find them useful.
If there are things you'd like to see more of or less of. Please don't hesitate to let me know.
Your feedback matters. Simply reply to the email and submit. I'll do my best to address them.
Brand Building Strategies
How Conversion Funnels Create a Better Customer Journey + How to Optimize Yours
What is a conversion funnel? Get an in-depth introduction to several types of conversion funnels, and learn how to create or optimize one of your own.
Why I care: Getting visitors to your website is just one step in the process. Creating strategies on when and where to best position your brand in the customer journey for results is the ultimate goal. This article walks through conversion funnels and how to create one for your brand.
Helpful Tips
8 Tips to Drive Traffic to Your Blog from Social Media
Boost your content strategy with these 8 simple and actionable tips for using social media to drive traffic to your blog.
Why I care: Teaser content that drives people to your blog is a great way to get more eyes and a return on your time and effort. This article shares 8 tips that can help you get an ROI for your blog.
SEO vs. PPC: When to Optimize and When to Pay for Traffic
SEO and PPC are two sides of the same search traffic coin. Here, we break down the pros and cons of both and how to execute them for your marketing strategy.
Why I care: SEO may be the budget-friendly approach to marketing your brand to target audiences. PPC is a way for more experienced brands to qualify leads and generate traffic to their websites. Both are tried and true strategies. What tends to slip by marketers and SMBs is the where and when to use them for success.
New Ways To Grow & Manage Facebook Groups
This series of features is collectively designed to help admins reduce their workload, manage their group more efficiently, and grow their group with relevant audiences.
Why I care: Brand loyalty and champions require nurturing. One of the ways to be able to do that is by creating a group that allows you to continue conversations and build relationships and loyalty.
The hesitancy is that people don't have time to manage and keep track of the groups. This article walks through the new feature added to help make this process easier.
Marketing Strategies
The ROI of Blogging
What is blog ROI? How do you earn it? How do you measure it? Here’s what you need to know about turning your blog into business success.
Why I care: Blog ROI can be found in higher web traffic, more leads and conversions, and established brand awareness and authority. Targeting blog content to align with the buyer journey will also increase your overall blog ROI.
Don’t miss out on what your customers actually want
We’re told hindsight is 20/20. But hindsight doesn’t always tell you where you need to go. How marketers can use consumer research to get insights.
Why I care: Historical data can tell you what audiences WERE thinking but it doesn't necessarily take into account what's changed between then and now. Its important to also take current feedback into account when working on markeitng strategies.
How to Build a Multichannel Digital Marketing Strategy
Implementing a multichannel strategy is a race you can't afford to lose. Here's how to transform your marketing while growing your ROI!
Why I care: It has been estimated that up to thirteen separate interactions with a brand are needed before a consumer can even become a potential sales lead; therefore, businesses should be making the most of all possible marketing avenues in order to generate more touchpoints with consumers.
How to Attract Quality Instagram Leads
Want more qualified leads from Instagram? Looking for a simple step-by-step framework to follow to improve your lead gen efforts?
In this article, you’ll discover five ways to drive better leads with Instagram ads. Discover a simple step-by-step framework to follow to drive better leads with Instagram ads.
Why I care: For the brands with products to sell should be looking to Instagram for the lead generation. A social platform that is centered on visuals. Images and videos. This article speaks to how to attract quality leads on Instagram.
Search Engine Optimization/SEO
6 Types Of Duplicate Content In Local SEO: Do They Help Or Hurt?
Learn about the various content types in local SEO and whether it's worth your time and resources to focus on unique vs. duplicate content.
Why I care: Duplicating your efforts in hopes of getting in front of prospects performing local searches can be time-consuming. This article speaks to which may actually be worth your time and what are the best practices around duplicating content for local SEO placement.
Consultation
Do You Have Any Questions Or Need Help?
If you have follow-up questions on the articles and need clarity. Feel free to click reply or book a free consultation.
Don't let the questions or concerns go unaddressed. The goal of this newsletter is to help you build up your business into a competitor in your market.