Questions Business Owner Are Asking
Whether you have a storefront or not Local SEO is still something to include in your marketing strategy. Establishing your business locally isn't limited to people who can walk into your store. Online search engines like Google will provide local results.
Your marketing strategy should include promoting your business online locally. Driving in organic traffic that you can turn into potential and long-lasting customers.
One of the digital marketing strategies that go overlooked by smaller businesses with products that may have a mid to higher price point is Affiliate marketing. It is a useful lead generation source where you can set the percentage paid out to people that share links that bring people to your website.
Consider all your options when trying to find ways to generate more leads and need a way to forecast your sales revenue quarter to quarter.
Content marketing is an important part of a digital marketing strategy. Important because this can generate leads and continue to build customer loyalty. Keys to longevity for business owners and entrepreneurs. It is an opportunity to educate potential customers and show you're expertise. A way to let the target audience that they've arrived at the right place to address their needs.
Staying on top of the different ways that you can generate revenue on a budget can be a full-time job for small business owners. Between trying to maintain your business, compete in your market, and finding opportunities for growth. It can feel like there aren't enough hours in the day or days in the week.
Expanding your scope to options outside of the traditional best practices of generating revenue can help you find that competitive edge. While ads are a tried and true method. You may not have the budget or resources to continue to run campaigns.
Today we share a 10-minute read on alternative options that may be of interest to you when thinking about your marketing strategy.
When thinking through your content strategy how many options do you have to drive the results that you're looking to achieve?
Today we share an article on looking at brand journalism as an option for your content marketing strategy. A different approach to stand out from the crowd.
As a business owner, you have to continue to come up with ways to increase the results. If you're putting in the work to send out emails. You want to see results with your email marketing.
Here are 10 ways to improve your email open rates. Why is improving your open rates important. The better your results the better you can plan and put together your marketing campaign strategy. It helps you know where to invest and how much to get the results that you're looking for to hit your goals.