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Welcome to the Entrepreneurs Newsletter If you're a business owner that wants to stay up to date but doesn't have the time to search and sort through articles. This newsletter is for you.

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This week in the Entrepreneurs Newsletter

This week. I'm sourcing articles on advertising tips, lead generation strategies, and how to come up with content that boosts engagment.

As I continue to gather feedback from readers to answer the questions that you have for your businesses. If you have questions or topics that you would like to have covered simply reply to this email.

For those that like to skim for relevant articles of interest. Here is a list of what you can expect to see.

  • Facebook Outlines Its Ad Review Process To Provide More Transparency on Its System
  • The Ultimate Guide to Viral Campaigns
  • 8 ways customers interact and engage with your brand on social
  • The 6 Stages of the Product Life Cycle
  • How to come up with social media content using feedback from your silent fans
  • What Is Conversational Marketing and Why Do Brands Need It Now?
  • Positivity Boosts Content Marketing Conversion Rates
  • 10 Elements of Good SEO Copy

Featured in this week's "Questions Business Owners Are Asking".

How do I know what business directories to invest in for lead generation & SEO purposes?

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Questions Business Owner Are Asking

How do I know what business directories to invest in for lead generation & SEO purposes?

A glimpse into local SEO and evaluating business directories to partner with. It's always interesting to speak with different business directories. Learn about the pricing structure for the different business plans.

How they pitch the partnerships and what's included. Do they provide additional features and resources? Or are you strictly paying for priority listing?

Some of these directories will list you without making any effort to confirm your credibility. Others will rank you on it. A clear differentiator when considering who to prioritize.

If they are not vetting the businesses. What are they doing about the people visiting the directory? How can you gauge the quality of the audience? Are you basing it on their search engine ranking page and placement?

Monthly vs. Annual plans. Do you make an investment for a year? I won't... They are a referral partner just like any other. I need a bit more of an audition. Before making that kind of lengthy commitment.

These are the types of questions to ask and things to take into consideration. Avoid trial and error by doing your due diligence or pay someone with the insights and experience to do it for you.

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Advertising Tips

Brand Building Strategies

Helpful Tips

Marketing Strategies

Search Engine Optimization/SEO