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Introduction
This Week In The Entrepreneurs Newsletter
This week You'll find articles covering advertising, & SEO strategies, as well as helpful tips.
As always... Operate with strategy and purpose to get the results that you need for your business.
For those that like to skim for relevant articles of interest. Here is a list of what you can expect to see.
- Quora Ads: Are They Right For Your Business?
- 5 Reasons To Learn To Code Google Ads Scripts Now
- 23 Conversion Rate Optimization Tools for Research, Feedback, Analytics & More
- 5 steps to make the most of your reporting and analytics
- How to Identify Whether Your Increased Traffic Is Spam
- 7 Tips To Keep Pop-Ups From Harming Your SEO
- Why a Weekly Content Service Helps eCommerce Brands Attract More Customers
- Why we care about B2B marketing: A guide for marketers
- B2B & B2C Instagram Marketing Trends of 2022
- 50+ Business-Building Local SEO Tactics For SMBs
- 10 Different Ways To Get Organic Page 1 Google Rankings
Thank you for subscribing and for your interest in the articles being curated. I hope that you find them useful.
If there are things you'd like to see more of or less of. Please don't hesitate to let me know.
Your feedback matters. Simply reply to the email and submit. I'll do my best to address them.
Advertising Tips
Quora Ads: Are They Right For Your Business?
Are you using Quora to advertise your business? This guide helps you determine if Quora ads are right for you and tells you how to get started.
Why I care: 63% of Quora users conduct research before major online purchases. In the United States, Quora users are highly educated and primarily live in West and East Coast metropolitan areas.* With demographics like that, Quora Ads might be the perfect way to connect with your target market.
5 Reasons To Learn To Code Google Ads Scripts Now
Automation and Google Ads scripts are here to stay. Here's why you should learn to use these time-saving tools today.
Why I care: Because the more I learn about Google Ads scripts, the more I realize that scripts might give the biggest bang for the buck in all of marketing.
With just a few hours (or minutes in some cases), you can automate tasks that save you hours of work every week.
Imagine having a free assistant that you only have to train once, and they work for you repeatedly with no mistakes.
Brand Building Strategies
23 Conversion Rate Optimization Tools for Research, Feedback, Analytics & More
Are you struggling with turning leads into customers? These tools are going to help you with analysis, research, and of course, conversion.
Why I care: Believe it or not, driving traffic to your website — albeit challenging — isn't enough to sustain your business. To truly leverage that investment in traffic, marketers must use conversion rate optimization, or CRO, to convince said traffic to complete the desired action.
Helpful Tips
5 steps to make the most of your reporting and analytics
Ensure that your data provides you with actionable information to help guide your marketing efforts.
Why I care: These five steps help ensure that your data provides you with actionable information and enables you to guide your marketing efforts.
How to Identify Whether Your Increased Traffic Is Spam
Your traffic has spiked! Before you celebrate, it's good to make sure that lift is in fact genuine users visiting the site, and not spam. Take 10 minutes to follow this checklist and determine whether or not increased traffic is, in fact, just spam.
Why I care: If you're not checking the quality of your traffic. You could be making marketing decisions based on the traffic that's not converting. While overlooking the target audience that can actually move your business forward.
7 Tips To Keep Pop-Ups From Harming Your SEO
Pop-up ads are annoying, but they work. Here's how to continue using them safely in light of Google’s interstitial penalty and Core Web Vitals update.
Why I care: Pop-ups! They’re a content marketer’s best friend with an average conversion rate of 11.09%.
But using pop-ups is also risky ever since Google announced they would be devaluing websites with intrusive pop-up ads in 2018.
Products & Services
Why a Weekly Content Service Helps eCommerce Brands Attract More Customers
Explore how a copywriting service for ecommerce companies can increase conversions and deliver higher marketing ROI.
Why I care: The way consumers shop has changed. Today, 87% of consumers begin their product searches on digital channels like search engines.
eCommerce brands need great content if they want to connect with their audience and win these potential customers. It’s why a copywriting service for eCommerce retailers has become such a popular option.
Marketing Strategies
Why we care about B2B marketing: A guide for marketers
Learn what B2B marketing entails, how it differs from B2C, and what best practices marketers should be aware of.
Why I care: The B2B buyer journey is evolving rapidly as it becomes more digitized, less predictable, and more complex. The challenge for B2B marketers is to support what is now largely a self-guided journey involving numerous personas on accounts and increasingly expanding buying teams. Strategies that were once traditionally B2C are now being adopted by B2B marketers.
B2B & B2C Instagram Marketing Trends of 2022
Wondering how B2B and B2C brands differ in their approach to Instagram marketing? Discover key trends we discovered after surveying over 500 marketers.
Why I care: When it comes to social media, there are a lot of differences in which channels B2C and B2B brands prioritize. Knowing which ones best serve your target audience is important.
Search Engine Optimization/SEO
50+ Business-Building Local SEO Tactics For SMBs
Want to get found online and drive more local business? Try these proven local SEO tactics to boost visibility in local searches.
Why I care: In this column, you’ll find over 50 specific things you can do right now to help improve your visibility in local search results, divided into those categories above.
10 Different Ways To Get Organic Page 1 Google Rankings
Discover 10 ways to go beyond the old 10 blue links and get more traffic from Google's enhanced organic search results.
Why I care: Rich results, featured snippets, Map Pack results, knowledge panels, and more are opportunities for more site visitors from an increasingly dynamic search results page.
Consultation
Do You Have Any Questions Or Need Help?
If you have follow-up questions on the articles and need clarity. Feel free to click reply or book a free consultation.
Don't let the questions or concerns go unaddressed. The goal of this newsletter is to help you build up your business into a competitor in your market.